WHO WE ARE, BY OUR CREATOR
Nikolay Balayan
For more than two decades, we have been part of the evolution of the Armenian watch industry.
Our journey began in 1999, when the modern Armenian watch market was still taking its first steps. As one of its early pioneers, we didn’t simply follow existing trends — we experimented with new ideas, introduced new styles, and helped shape the way watches were designed and presented in Armenia.
Over the years, many of the ideas and styles we introduced became part of the local market and were later followed by others. We learned through experience, mistakes, successes, and constant improvement.
Today, we continue with the same philosophy: not to follow the market, but to create something new and help define what comes next.